STRIKING MOTION DEFIES THE ODDS

In the past, some manufacturers were forced to sacrifice performance when attempting to increase a bowling ball’s durability. The Ebonite brand is renowned in the industry for its technology advances and performance products that have defied the odds and now, the Striking Motion, has become the leader of the pack. “Striking Motion offers powerful, reliable performance alongside durable construction – two distinct benefits to the bowler that are synonymous with Ebonite,” said Ed Gallagher, brand manager. “Months and months of testing revealed to our R&D team the perfectly balanced blend of core and cover that is both hard-hitting and long-lasting and that’s what you get with Striking Motion.” Ebonite’s new Super Shell 1.0 coverstock makes the ball more durable than any performance ball ever made. Super Shell Reactive is, by itself, a very strong reactive cover that is only enhanced by the Flat Iron core shape. The new Flat Iron core has properties uniquely different from any core profile than any ball brand has ever produced. Its high RG (2.56), low Diff (0.40) and mass bias Diff at 0.22 makeup allow the pro shop to drill a high performance ball, that already has a strong mass bias, strong even for higher rev players Dependent upon the layout, Striking Motion can yield a strong, smooth motion to the pocket, or with another layout make the Striking or a very skid/snap profile. “Striking Motion is an innovative high performance product from Ebonite that has once again raised the bar for all others to reach for,” concluded Gallagher. Striking Motion is a beautiful Navy Blue and is available now in 12 – 16 pounds.Based in Hopkinsville, Kent., Ebonite International is a privately-owned company that currently services bowling centers, distributors and retail outlets both domestically and internationally. The company's consumer product brands include Ebonite, Hammer, Robby's, Columbia 300, Track and Powerhouse™. Its commercial product brands are Ebonite VanTech Capital Equipment, Vantage Genuine Parts and Ebonite Bowling Center Direct.