PBA, Motel 6 to Let Fans Decide Key Elements of 2008 Motel 6 Roll to Riches
Fans to decide location, oil pattern and two participants in event with Tour’s highest top prize

The Professional Bowlers Association (PBA) and Motel 6 announced today fans will decide key elements of the 2008 Motel 6 Roll to Riches — a special winner-take-all postseason event featuring the highest top prize on Tour of $150,000 — via a special text message and online voting campaign.
Fans will be able to vote on three key elements of the 2008 Roll to Riches — the location, the oil pattern and two of the participants. Those who choose to text-in their vote will be charged $.99 per vote plus standard text messaging rates and are allowed a maximum of 10 votes per day. A free once-per-week voting option will also be available at PBA.com.
The promotion kicks-off Sunday, Jan. 6, as the first question will be introduced on the air during the live ESPN-televised finals of the ConstructionJobs.com Championship which takes place at 1 p.m. ET. A new question will be introduced in each of the following seven PBA telecasts on ESPN, with the last question being presented during the Denny’s World Championship on Sunday, Feb 24. Results of each question will be revealed during the following week’s Denny’s PBA Tour telecast on ESPN.
The Motel 6 Roll to Riches features six PBA stars — the winners of each of the four PBA Major events and two players from the text/online fan vote — bowling head-to-head in a unique format for a winner-take-all $150,000 prize.
Last season, Doug Kent defeated Norm Duke in the finals of the 2007 Motel 6 Roll to Riches in Columbus, Ohio, to take home $150,000 en route to his first career Player of the Year award.
About the PBA
The Professional Bowlers Association (PBA) features the best bowlers in the world competing in National, Regional and Senior Tour events. The organization has more than 4,000 members spanning 13 countries, and nearly one million viewers tune-in to watch the Denny’s PBA Tour every Sunday on ESPN throughout the season. PBA sponsors include Bayer, Brunswick, Denny's, Etonic, Flomax, GEICO, Go RVing, H&R Block, Lumber Liquidators, Motel 6, Pepsi-Cola and the USBC, among others. For more information on the PBA, log on to www.pba.com.
About Motel 6
Motel 6 offers the best price of any national chain at more than 850 company-owned and franchised locations throughout the U.S. and Canada. For 21 years Motel 6 has used the tagline, “We’ll leave the light on for you,” earning the chain the highest brand recognition in the economy lodging segment. Motel 6 was the first national pet friendly chain, welcoming pets since 1962. Standard amenities include free local phone calls, no long distance access charges, free morning coffee, data ports, and cable channel line-up with premium channels including HBO, ESPN/ESPN2, and CNN. Most locations offer swimming pools and guest laundry facilities. For more information, visit www.motel6.com.