Star Families Day at the Dutchess County Fair
Rhinebeck
NY…….This 2017 Dutchess County Fair was the inaugural year for the Star
Families Day program. Powers Great American Midway, the Dutchess
County Fair and 24 food concessionaires teamed up to treat Gold Star and
Blue Star families to a day of free admission, rides and food, along
with all the traditional Fair activities. The idea was the brainchild
of Rich Wright of Sugar Shakers Concessions and the GreenZone Hero, a
non-profit which recognizes businesses that honor our veterans and
military and help those businesses succeed.
The
Fairgrounds worked closely with local military agencies to identify and
invite the families who have lost a loved one in combat or currently
have a loved one deployed. By coordinating invitations through
agencies who already work with the target population, Fair staff did not
have to do the footwork to qualify requests.
The
Fair created an electronic invitation for immediate Star family members
from our county and sent it to the military agency for dispersal to
their client base. Interested parties called the Fairgrounds then staff
emailed the family a form for name, address and number of family
members attending. Since our Fair runs the end of August, there was an
August 1 deadline for responding.
Entry
passes for the family were mailed, along with the Fair brochure, the
list of food vendors’ offers as well as the instructions for their
arrival at the Fair. Families could choose any day to attend the Fair
and checked in at the Administration Building when they arrived for
their check-in packet. The packets contained special wristbands to
identify family members to the Midway and the food concessions, a medal
of thanks, lanyards, and a map of Fair food vendors.
While
there were less than a dozen Star Families who attended this year,
there was much positive reaction to the program. We heard enthusiastic
feedback from families, vendors, Powers Midway and the members of the
coordinating agencies. In reviewing the program, we anticipate higher
participation both in number of Star families and number of concessions
offers next year.
No comments:
Post a Comment